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Our secret? We are always curious.

OUR STORY

ThinkingCouch started in 2000 as a multi-discipline design agency. After 18 years, we are still the curious bunch that are passionate about design, people and digital.
Always working hard and being adaptive to the market’s changing needs, we blend our keen design sense with Design Thinking and Digital Management know-how to help our clients innovate and reimagine the best possible outcomes.

HOW WE WORK

DISCOVER. Whether it is a branding, marketing or digital project, we begin with a diagnosis to define the design challenge and the desired outcome. Utilising our creative toolkits, we immerse ourselves into a customer’s world to learn about their motivations, expectations, needs and frustrations. We share our findings with our clients, further identify insights or considerations that may help to improve the desired outcome.
DESIGN. We relish in exploring possibilities and generating ideas based on insights from our discovery phase. At the same time, we are always ready to challenge assumptions to uncover new connections!
DEVELOP. We love bringing concepts and ideas to life. Here, we help our clients visualise possibilities by developing viable and tactile prototypes. We then gather feedback from various stakeholders to make improvements and further craft the design works to achieve the desired outcome.
DEPLOY. We believe in collaborating with like-minded talents to deliver the best possible outcome that meets our client’s needs. And in that process create a meaningful and desirable experience for the customer.

OUR SERVICES

BRAND DEVELOPMENT
Research, evaluation and positioning
Concept development
Identity design
Brand naming
DESIGN FOR DIGITAL
Research and content development
Concepts and art direction
Interactive UI & UX Design
Social media & digital marketing
DESIGN FOR PRINT
Research and content development
Concepts and art direction
Graphic design
Events design

Our secret? We are always curious.

ThinkingCouch started in 2000 as a multi-discipline design agency. After 18 years, we are still the curious bunch that are passionate about design, people and digital. Always working hard and being adaptive to the market's changing needs, we blend our keen design sense with Design Thinking and Digital Management know-how to help our clients innovate and reimagine the best possible outcomes.

How we work

DISCOVER. Whether it is a branding, marketing or digital project, we begin with a diagnosis to define the design challenge and the desired outcome. Utilising our creative toolkits, we immerse ourselves into a customer’s world to learn about their motivations, expectations, needs and frustrations. We share our findings with our clients, further identify insights or considerations that may help to improve the desired outcome.
DESIGN. We relish in exploring possibilities and generating ideas based on insights from our discovery phase. At the same time, we are always ready to challenge assumptions to uncover new connections!
DEVELOP. We love bringing concepts and ideas to life. Here, we help our clients visualise possibilities by developing viable and tactile prototypes. We then gather feedback from various stakeholders to make improvements and further craft the design works to achieve the desired outcome.
DEPLOY. We believe in collaborating with like-minded talents to deliver the best possible outcome that meets our client’s needs. And in that process create a meaningful and desirable experience for the customer.

Our services

BRAND DEVELOPMENT
Research, evaluation and positioning
Concept development
Identity Design
Brand Naming
DESIGN FOR DIGITAL
Research and content development
Concepts and art direction
Interactive UI & UX Design
Social media & digital marketing
DESIGN FOR PRINT
Research and content development
Concepts and art direction
Graphic design
Events design